Who would be the audience for your media product?

This picture represents my target audience. My target audience are typically students, somewhere between end of high school to university age. My magazine tends to appeal to both males and females. My target audience typically buys products that have a well known, designer brand name attached to them, for example they are unlikely to buy Tesco branded jeans, but are likely to shop from Levi. They shop regularly in high street stores on weekends and in evenings and frequently use the internet to purchase products. They have a very varied taste in music, obviously including Hip-Hop and R&B, but also listen to a lot of Dance, Pop, Electronic and even Reggae and Soul music. My audience typically listens to main stream music and like to share their music with their friends. They pretty much all own an Apple iPod or similar type of MP3 player to hold their large collections of downloaded music. They regularly use social networking sites such as Facebook and MySpace, and are always in contact with their friends via their mobile phone. They don't spend much time watching TV but regularly go to cinemas to watch the latest films. They are likely to buy my magazine as it covers multiple genres, Hip-Hop, R&B and some Pop music. It also caters to what the audience wants including information about gigs, the latest music and competitions to meet their favourite stars.

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